60% of buying decisions begin on the internet so where do you start and what sources can you trust.  This was the premise behind Guano. The more information is placed on Guano the more useful it will be.

We wanted a business directory where the listings are not done by how much a business pays to be listed but rather by how other consumers’ rate that business and what other businesses endorse that business. 

Where you can find the important information on the business from one source, like

Are they open now?
Where are they located?
Can I use my American express credit card?
Are they registered with their professional body?

Guano is how New Zealand business grows.

Guano was born out of a desire to provide kiwis with an easy way to find quality business on the basis of customer feedback and purchasing criteria.

Anyone can leave feedback on our site about businesses they have used, so you can learn from their experiences and make informed decisions about who to call.